6 Different Approaches to generate ideas
1. Extract the abstract:
Simplify to a skeleton. Pay attention to details and classify.
2. Observe the features:
Use SCAMPER on Attributes / Components / Processing-steps.
3. Visualize through others:
Use peripheral vision. Change Focus / Angle / Entry-point.
4. Look outside boundaries:
Challenge rules, assumptions, constraints, logic. Ask what-if.
5. Keep eyes wide open:
Look for inspiration. Apply random-stimulus, import / export.
6. Scan through alternatives:
Consciously generate ideas. 5W1H, Mindmap, Brainstorm.
Think like a person from another profession.
Approach a problem like a child or person from a different field. Imagine how they would look at the problem. Generate ideas by thinking in a different point-of-view.
Engineer – Add, Subtract, Combine, Modify
Salesman – Exaggerate, Magnify, Maximize
Driver – Find alternative routes, directions, shortcuts
Lawyer – Break rules, Challenge logic, Reverse assumptions
Player – Delay judgment, ignore mistakes till end
Artist – Random association, Inspiration from nature
List of other thinking tools:
BAR – Bigger Added, Remove/Replace
CAMPER – Consequences-Assumptions-Main Points, Prejudice-Evidence,Relevance
C&C – Compare and Contrast
C&S – Consequence and sequel
Directed Thinking – Consider All Factors; Why yes? Why no? Why Wait? What else? Way to go?
FIP – First Important Priority
OPV – Other People’s Point Of View
PCD – Possibilities-Consequences-Decision
PMI – Plus Minus and Interesting
POOCH -Problem-Options-Outcomes-Choices
Reversal – State the problem, reverse the problem, ask why? Brainstorm, seek the solution
SCAMPER – Substitute, Combine, Adapt, Modify (magnify/minimise),Put to other use, Eliminate, Remove/reverse.
SCUMPS – Size, colour, use, materials, parts, shape
SWOT – Strengths Weaknesses Opportunities and Threats
Filed under: Bookmarks Tagged: Add, alternative routes, angle, angle/direction, BAR, Break rules, C&C, C&S, CAF, CAMPER, Challenge logic, Combine, Creativity, Delay judgment, Directed Thinking, direction, directions, Exaggerate, FIP, Innovation, Inspiration, Magnify, Maximize, Modify, OPV, PCD, perception, PMI, POOCH, Random association, Reversal, Reverse assumptions, SCAMPER, SCUMPS, shortcuts, Subtract, SWOT
